Paid Social Associate Director

Paid Social Associate Director

Paid Social Associate Director

Mindgruve - Brazil

2 horas atrás

Nenhuma candidatura

Sobre

  • We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing Companies, we’re constantly looking for “A” players to join our team.
  • The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. Mindgruve is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect — you’ll fit right in.
  • The Associate Director, Paid Social leads a team of paid social managers and specialists while serving as a senior strategic resource for clients. This role combines client-facing leadership with internal team development — overseeing execution quality, driving agency growth initiatives, and building a strong, forward-thinking paid social practice across Meta, LinkedIn, TikTok, and secondary platforms including Reddit, Snapchat, NextDoor, and X.

What You'll Do Here

  • Client Strategy & Senior Leadership (50%)
  • Serve as a senior client-facing lead — translate client goals into full-funnel paid social media plans across Meta, LinkedIn, TikTok, Reddit, Snap, NextDoor, X, and others.
  • Build and own complete full-funnel paid social strategies without assistance.
  • Develop and present strategic recommendations, creative testing frameworks, and audience architecture.
  • Provide insights on emerging platforms, ad formats, algorithm changes, and industry trends.
  • Assist with MBR/QBR storytelling and senior-level client presentations.
  • Team Management & Development (30%)
  • Manage a team of 2–4+ Paid Social team members.
  • Provide oversight and ensure team members are proactive with ideas, recommendations, and insights.
  • Mentor Managers and Senior Managers on strategy, client management, and career development.
  • Ensure quality and consistency in client deliverables across all accounts in the portfolio.
  • Assist with staffing plans, hiring decisions, and onboarding of new team members.
  • Operations, Process & Business Development (20%)
  • Develop training materials and lead process and SOP improvements for the paid social team.
  • Ensure consistent QA and brand safety standards are upheld across all accounts.
  • Collaborate with the executive team on business development and pitch work.
  • Support new business RFPs in partnership with the sales/BD team.
  • Partner with other Mindgruve department leads (programmatic, search, strategy, creative) on integrated media initiatives.
  • Perform other related duties and projects as assigned.

We Need a Person With

  • 7–9 years of progressive experience in paid social or digital advertising.
  • Proven experience managing a team of paid social professionals.
  • Deep expertise across Meta, LinkedIn, and TikTok required; hands-on familiarity with secondary platforms (Reddit, Snap, NextDoor, X) required.
  • Experience contributing to new business pitches and agency growth initiatives preferred.
  • Expert-level knowledge of primary and secondary paid social platforms and their ad ecosystems.
  • Demonstrated team leadership and mentorship capabilities.
  • Strong business acumen with an understanding of agency operations and growth levers.
  • Excellent client communication skills with executive presence in presentations.
  • Ability to contribute to new business development and help grow agency revenue.
  • Strong customer service skills.
  • Highly organized and detail oriented, with the ability to handle multiple simultaneously.
  • Excellent communication skills, including verbal and written.
  • Professional demeanor with the ability to interface with poise and confidence with leadership and clients.
  • Ability to ensure confidentiality with business matters and employee privacy.