CRM & Retention Marketing Specialist

CRM & Retention Marketing Specialist

CRM & Retention Marketing Specialist

Paired

Brazil

17 minutos atrás

Nenhuma candidatura

Sobre

  • We are looking for a skilled CRM & Retention Marketing Specialist to own and manage all email and SMS marketing efforts for a growing brand. Email templates are already built — this role is focused on managing, reviewing, and optimizing Klaviyo flows and campaigns, along with managing our subscription program via Recharge. This is a full-time, remote position that requires overlap with US business hours.
  • Responsibilities
  • Own and manage all email marketing campaigns and flows in Klaviyo (welcome series, post-purchase, win-back, browse/cart abandonment, promotional)
  • Review, test, and update existing email templates to ensure they are working effectively and performing well
  • Maintain and optimize existing Klaviyo flows for performance and deliverability
  • Plan, build, and send SMS campaigns
  • Manage the subscription program through Recharge
  • Update PDPs and homepage content for new product launches
  • Segment audiences and personalize messaging for maximum engagement
  • Monitor and report on email/SMS performance metrics
  • 2+ years of hands-on Klaviyo experience
  • Strong understanding of Klaviyo flows and flow architecture
  • Comfortable reviewing, troubleshooting, and updating existing email templates (design/copywriting from scratch not required, but a plus)
  • Experience with Recharge or a similar subscription management platform
  • SMS marketing experience
  • Familiarity with Shopify
  • Supplement/CPG industry experience is a strong plus
  • Data-driven, highly organized, and self-directed
  • Must be based in South America, or Europe and able to overlap with US business hours
  • Competitive salary in US dollars
  • Fully remote role